Gilmore's focus is on becoming the CCA and filling up the perceived vacuum on the right in this race. Gilmore was one of the early supporters of George W. Bush's 2000 campaign. He also headed a commission Congress appointed in 1999 to investigate the threat terrorism posed to the nation.
Essentially Gilmore's objective is to prove through organization or fundraising that he's the candidate to the right of the Big 3 with the best chance to win. It's a tall order, but certainly within reach.