Mitts on TV, Thune picks a team, Thompson snags a Dix
Mitt Romney is going to start running ads this week. This decision has left the Cooler staff torn. On one hand, he'll have free and clear airwaves which gives him the potential to increase his pollnumbers which increases fundraising which increases poll numbers again. On the other hand the general rule about these things is to maximize exposure you should never "go dark" once you've been up on the air. While Governor Romney has vast personal wealth (we believe the figure is well in excess of 1 gazillion dollars) there is still no way he plans to run ads non-stop for the next 11 (or 21) months. The ad is a 60 second spot where he describes himself as a "business legend" that turned around a Democratic state. Then Romney says, "this is not a time for more talk and dithering (dithering??) in Washington. It's a time for action" The ad will run here in the Hawkeye, as well as New Hampshire, South Carolina, Michigan, and Florida.
And this has been around for a couple of days but it is worth noting that McCain added Sen. John Thune. Thune runs ads and is covered on the nightly news in the Sioux City media market which would make him a good surrogate for McCain in that neck of the woords.